About Us
Educating, through Entertainment
Transforming narratives, one story at a time. Story Workshop - Where Change Begins!
About Us
Founded in 1996 by American educator and author Pamela Brooke, Story Workshop Educational Trust (SWET) is a Malawian media organization committed to transforming communities through powerful social and behavior change communication.
Our mission is to bridge the gap between knowledge and action by creating relatable, impactful content that addresses everyday challenges in Malawi.
SWET uses edutainment—a blend of entertainment and education—to deliver critical messages on issues like food security, health, HIV/AIDS, human rights, and gender. By grounding our work in Malawian culture and employing frameworks like Ethnocentrism and the Social Ecological Model (SEM), we connect deeply with audiences, ensuring our content is culturally relevant and capable of inspiring change at both individual and community levels.
Through engaging media, community outreach, and mobilization, SWET reaches millions of Malawians, advancing Sustainable Development Goals related to poverty, gender equality, and health. By merging knowledge with real-life experiences, we foster positive behavior change that creates lasting impact.
Our Capacity Development Delivery Model (CDDM)
At SWET, our programs are designed to empower communities through our Capacity Development Delivery Model (CDDM). This model allows us to reach a wider audience and implement solutions that are tailored to local knowledge and resources. Here’s how we do it:
Community-Driven Solutions: We enable communities to manage simple, locally relevant interventions, providing oversight while leveraging their expertise and ownership.
Support for Complex Challenges: For tasks that require specialized skills, we offer direct support to ensure effective implementation. This approach ensures that every project is managed at the right level, maximizin impact.
Our Vision
A Resilient Democratic Malawian Population
Our Mission
SWET exists to facilitate Social and Behaviour Change through research-based Creative Media, Social Mobilization, Advocacy and Networking in Malawi.
Our Values
Professionalism
Commitment
Accountability
Integrity
Transparency
Innovation
Cultural Sensitivity
Inclusivity and empathy
Focus Areas
Health & Nutrition
HIV
Wash
Governance
Agriculture
Leadership Team
Meet our great leadership team running SWET organization
Ken Mthuzi is a highly accomplished leader and seasoned executive with over three decades of...
Lorraine Phiri brings over 15 years of experience in marketing...
Justice Matonga is a seasoned Human Resources and Administration professional with extensive experience in both...
Stella Twea is a distinguished gender specialist...
Edward Dziphonje is an experienced Legal Practitioner with...
Ivy is a seasoned human capital management professional with over 15 years of experience in...
Dr. David Mkwambisi is an Associate Professor of Environmental Sustainability...
Senior Staff Members
Peter Pangani joined Story Workshop Educational Trust (SWET) as Executive Director in 2023...
Justice Matonga is a seasoned Human Resources and Administration professional with extensive experience in both...
Other Staff Members
Charity Rashid brings a strong background in accounting and finance...
Stanley Mphaya joined SWET in 2018, bringing a wealth of experience in...
Thandeka Lizi is a dedicated professional with extensive experience in project management...
Innocent Katsache is a seasoned Project Coordinator and Social and Behavior Change Communication (SBCC) Specialist...
Peter Jiya joined Story Workshop Educational Trust (SWET) in 2022 and currently...